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AI in communication

Understand | design | optimise

Artificial intelligence supports communication processes. You will learn how to use AI tools reflectively and efficiently. This will enable you to support your communication work in a targeted manner: in formulating, visualising, structuring and editing.

Together, we will develop specific application scenarios for your professional role. Tailored to your goals, tasks and channels. The focus is not on the tool, but on your communication requirements.

You will learn and practise...

how to use AI to develop ideas, structure them and work more efficiently

which AI tools are useful for your communication

how to use text, image and video tools in a targeted manner without compromising quality

how to critically evaluate tools and integrate them meaningfully into your processes

how to seize opportunities without losing your personal impact

which applications are particularly relevant for your organisation or role